The Resume of Richard Henderson

Responsibilities for the National Council on Aging include:

• Leading user experience and user interface design across all the various NCOA digital properties
• Leading as human centered design champion and shepherding product design process
• Collaborating cross functionally across teams of business, marketing, communications, subject matter experts and IT to develop concepts into live products that help struggling older adults
• Finding the balance of the needs of the organization, the partnerships, and the user experience while producing optimal work in the right time frame
• Delivering high quality personas, user journeys, user flows, wireframes, mockups and interactive prototypes
• Analyzing data and building user insights to guide the decision making and product design process

Responsibilities for the National Council on Aging included:

• Managing and editing web content for MyMedicareMatters.org, a site viewed by over a million users per year
• Creating engaging and viral social media content and infographics, helping the organization’s Facebook network grow from 20k to over 115K users
• Designing eye-catching web advertisements that deliver new users and conversations at an optimal cost-per-click through constant A/B testing and creative experimenting
• Leading the UX and UI design for both web and mobile, for the MyMedicareMatters.org website and other digital initiatives/products
• Building and designing the organization’s intranet pages using SharePoint while also being responsible for training the staff and creating educational materials/documentation
• Designing, editing and coding emails/email templates along with the management of subscribers, building the list from just 900 to over 35k subscribers

Responsibilities for the Global Health Bureau of USAID included:

• UX/UI design, graphic design, content editing, and front-end web development for PMI.gov, ChildrenInAdversity.gov, USAID.gov and 6 other USAID websites
• Coordinating and strategizing with clients on over 50 global health event days each year, producing ecards, virtual conference booths, web pages, infographics, and social media graphics to promote the events
• Analyzing user behavior and providing detailed reports on website, newsletter, and social media platform analytics
• Providing consultative advice, wireframes, and best practices on improving the user experience throughout USAID’s web properties
• Managing email production and distribution at USAID where I designed, coded, copy edited, and tested emails sent to over 60,000 subscribers over 8 newsletters
• Raising the standards of the design and coding of USAID’s web properties and ensuring materials are consistent with USAID branding
• Working under tight deadlines in a fast-paced and high-pressure environment, producing high quality content in turnaround times
• Ensuring all web media is 508 compliant and accessible to those with disabilities

Responsibilities included:

• Handling the designing, coding, marketing, and customer experience of client facing websites, landing pages, microsites and emails
• Performing full website audits for Adobe resellers, including analyzing their content, design, usability, user experience and search engine optimization (SEO)
• Creation and implementation of eCoast branding across the board including PowerPoints, direct mail, WordPress blogs, email, microsites, eBooks, sales materials, edits to eCoast's website and more
• Creation and management of over 150 Google AdWords campaigns
• Creation of surveys and giveaways that gave clients important sales and marketing data
• Design of client facing documents and print work such as datasheets, case studies, brochures, conference signage, presentations and other materials